Code of Ethics

We work with leaders to develop relevant and engaging Codes of Ethics that promote employee understanding and engagement. Most organisations today are required to set standards of conduct and accountability for their members. However, communicating these in ways that engage presents a challenge for many. We are often asked, “What’s the difference between a Code of Ethics and a Code of Conduct? Do I need both?”

A Code of Ethics sets out the principles by which an organisation lives. It details the relationships the organisation has with its stakeholders both internal and external. A Code of Ethics expands on the Values Statement and sets the foundation for management of relationships. It provides reassurance to external stakeholders, such as customers, suppliers and supply chain partners, that they are dealing with a reputable organisation. It provides employees with a set of protocols against which they can measure behaviours of their peers and leaders. A Code of Conduct, on the other hand, is rules-based and sets out the ‘must dos’ of organisational life. Ideally, the two work hand in hand.

Benefits of a Code of Ethics

Codes of Ethics are most valuable when:

• All members have a chance to contribute to their development as this builds engagement and buy-in to the final code
• All members have an opportunity for training so they can understand what the Code means within their work context. For this reason, the communication and education strategy that surrounds the roll-out of a code is as important as the protocol itself
• The consequences of not abiding by the Code are made explicit to members
• The Code of Ethics is regularly used as a motivating and inspirational communication vehicle and not just used as a disciplinary tool when incidents occur
• The Code is explicitly used in decision making
• The Code is actively supported and role modeled from the top